Scotts Valley Farmers’ Market

Time:9a–1p

Day:Saturday

Months:May - third Saturday in Nov.

Location:Scotts Valley Square/KMART Parking Lot off Mount Hermon Road

Features:EBT/SNAP, Market Match

The Scotts Valley Farmers’ Market is Open as of May 1 for the 2021 season!

We are happy to be starting 2021 with solid Covid-19 safety protocol, the return of café seating and live music weekly. In response to the CZU Fires in 2020 the Scotts Valley Market relocated to the Scotts Valley Square Shopping Center off of Mount Hermon Road. What began as a stumbling block, relocation mid season, transformed into a gift. The new spot provides additional space and flexibility – here our stands have circled up, giving the Market a warm and inviting feel while allowing us to include additional farms and food businesses. Increased visibility across the market makes shopping and spotting friends, neighbors and kiddos easier too.

Joining us this year, Watsonville-based Mora Family Farm brings chicken, duck and quail eggs to the market alongside preserves, peppers and tree fruit. Burgeoning food business Chicken Foot showcases the talents of Felton-raised Jessica Yarr and her culinary heritage. Find traditional Eastern European dishes like sweet potato, sour cherry and cheese filled pierogi with sour cream and apple butter or traditional Georgian stuffed cheese bread with herbs and a side of spring veggies. Cuevas Express returns with their sought-after chile rellenos breakfasts along with steak or potato and egg options. A trio of bakeries – Companion, Adorable French and Beckmann’s Old World – offer up a huge selection of quality breads, granolas, pies, pastries and savory and sweet tarts.

Market History

Started in 2009 with the City of Scotts Valley, the market hosts over 30 farmers and specialty food purveyors every Saturday, 9am-1pm. This local market is the place for the the Scotts Valley community to get their fill of fresh, healthy, locally grown fruits and vegetables, pasture-raised eggs and meats and local and sustainably caught seafood. In addition find ready-to-eat cuisine, baked goods and a full coffee and espresso bar. The market provides unlimited free parking and is located at the Scotts Valley Square Shopping Center in the old KMART parking lot.

EBT & Market Match

EBT/Market Match and Credit/Debit services END at 12:45pm at the Scotts Valley Market.

Market Match offers farmers’ market customers a dollar-for-dollar match up to $10 on their CalFresh/EBT (food stamp) cards at the Scotts Valley Farmers’ Market. If a customer swipes their CalFresh card for seven dollars, they get an additional seven dollars in Market Match tokens for free. Swipe $10, you get $10. The goal of this project is to encourage CalFresh/EBT recipients to take advantage of fresh, locally-grown fruits and vegetables. By offering an incentive that lowers the price of fresh produce, we are helping shoppers stretch their food dollars while keeping their families healthy. SCCFM will be offering the Market Match program for the 2020 season. Locate the information booth and the market manager to redeem EBT coins and to participate in the Market Match Program.